Anthon Berg / by The Network / Worth Your While

A Christmas to remember

Experience Danish Christmas magic with Anthon Berg chocolate. Our animation weaves a lively tale in a small town, brimming with festive spirit. Discover snack-sized stories that add to the magic of Anthon Berg. Hand-animated characters, a limited palette, and expressive details unite in this vibrant narrative. Scroll down, press play, and get into the chocolaty spirit of Christmas.

The campaign has run for 2 christmas seasons with good results:
47% increase in Anthon Bergs relevance as a Christmas Brand.
28% increased intention of bouying Anthon Berg Chocolate.
67% thinks that this universe makes Anthon Berg & Christmas belong together.
32% could imagine wanting to see this ad every Christmas.

christmas city nighttime
anthon berg product image

Process

character sketches
character sketches in city

Credits

Client

Anthon Berg

Worth Your While

by The Network

Concept development

Worth Your While

Art director

Esben Fisker

Character designs

Benny Box

Animation

Benny Box

Production

Benny Box