SLOW DOWN

Campaign film about the dangers of speeding

Client: Uncle Grey

In collaboration with renowned agency Uncle Grey, we produced this animated campaign film about the dangers of speeding for Rådet for Sikker Trafik.

The movie is about the fact that that many of us tend to just drive a little bit too fast once in a while, but just a small increase in speed can have fatal consequences. The use of animation makes it easier to touch this subject, without being moralizing or morbid.

TV VERSION (ENGLISH SPEAK)

LONGER WEB VERSION (DANISH SPEAK)

ROADSIDE POSTERS URGING PEOPLE TO SLOW DOWN A LITTLE BIT

CHARACTER DEVELOPMENT

Client: Rådet for Sikker Trafik

Agency: Uncle Grey

Storyline: Uncle Grey

Art direction & design: Benny Box

Production: Benny Box

Character animation: Pawel Binczycki

Sound design: Freezone