How Do You Communicate Your Unique Company Value Proposition Without Sounding Salesy? SOFACOMPANY got creative and contacted us to collaborate on a unique series of animations about sofas. Including SOFATALKS – a project showcasing two women discussing the merits of sofas and TRUSTPILOT -a modular campaign which showcases all the fun and inspiring Trustpilot reviews that SOFACOMPANY receives.
For these projects, the style was really important. We worked a lot on creating the right look and visual style for the characters, consulting the insightful people at SOFACOMPANY for their expertise on their end customers. The result is bold, relatable, and engaging. Both projects have helped define a lasting illustration style for SOFACOMPANY. So sit down, get comfy, and enjoy.
Art direction & design: Benny Box
Production: Benny Box
Sound design: Alexander Bernsen