Uncle Grey
Slow Down for a safe Journey
Partnering with Uncle Grey, we crafted an animated campaign spotlighting speeding perils for Rådet for Sikker Trafik. Through animation, we tactfully underscore the fatal impact of minor speed increases, ensuring an impactful message without moralizing.
TV version - English
Web version - Danish
Process
Credits
Client
Rådet for Sikker Trafik
Agency
Uncle Grey
Storyline
Uncle Grey
Art direction & design
Benny Box
Production
Benny Box
Character animation
Pawel Binczycki
Sound design
Freezone