SOFACOMPANY
Customers crafted into relatable characters
In a quest to convey their unique company value proposition authentically, SOFACOMPANY sought our collaboration. Together, we embarked on a creative endeavor, producing a series of captivating animations centered around sofas.
SOFATALKS emerged as a project featuring two women discussing the virtues of sofas, while TRUSTPILOT became a modular campaign showcasing delightful and inspiring reviews received by SOFACOMPANY.
The outcome? Bold, relatable, and engaging animations that have left a lasting impression. So, take a seat, get cozy, and immerse yourself in the world of SOFACOMPANY.
Sofatalks
![Women on a couch](https://cdn.sanity.io/images/fgxbwgi0/production/d2a6f07ed5a40dd9f4d60b4f09796dbebcac8ca3-3840x2160.jpg?w=3840&q=75&fit=clip&auto=format)
![Cat changing color](https://cdn.sanity.io/images/fgxbwgi0/production/362d79fe3f55cbe7518e1266db850ef6822bd00b-3840x2160.jpg?w=3840&q=75&fit=clip&auto=format)
![Cat looking at the camera](https://cdn.sanity.io/images/fgxbwgi0/production/f9305f457d6c496d2493e5520a4a2690abd0b7f2-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
![Woman in yogapose](https://cdn.sanity.io/images/fgxbwgi0/production/1d6508b2a5decb54724fb023699fe412c891ff04-3840x2160.jpg?w=3840&q=75&fit=clip&auto=format)
![Two women sitting on a couch with a cat](https://cdn.sanity.io/images/fgxbwgi0/production/72f384c5f07929e3c113be67239ffec5c14fe70b-3840x2160.jpg?w=3840&q=75&fit=clip&auto=format)
![Women in a colourful room](https://cdn.sanity.io/images/fgxbwgi0/production/602e7334f00893e58de3834f15d516def72bcf58-3840x2160.jpg?w=3840&q=75&fit=clip&auto=format)
Making of Sofatalks
![Sketch](https://cdn.sanity.io/images/fgxbwgi0/production/453c7b4e8fbe600c704a5c56b91ed1e3d03c738b-3853x2173.png?w=3840&q=75&fit=clip&auto=format)
![Character exploration](https://cdn.sanity.io/images/fgxbwgi0/production/112767e5c13ed5c8ecdcb523a9d0468b84e9ad66-3853x2173.jpg?w=3840&q=75&fit=clip&auto=format)
![Character exploration](https://cdn.sanity.io/images/fgxbwgi0/production/b03d1a12dc9c2d602516b81f49eddd6dc4c5865f-3853x2173.jpg?w=3840&q=75&fit=clip&auto=format)
![Sketch](https://cdn.sanity.io/images/fgxbwgi0/production/93637ba6d8c5bf3c06cb1aa64f9ff0f42cc761ff-3853x2173.jpg?w=3840&q=75&fit=clip&auto=format)
![Sketch](https://cdn.sanity.io/images/fgxbwgi0/production/2da9157b0694279f43c5d503cc4603d56ddc5a9d-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
Trustpilot
![Man on a sofa](https://cdn.sanity.io/images/fgxbwgi0/production/4fb50e2e2c1ae7ee0507b4a75516775341759583-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
![Man winking](https://cdn.sanity.io/images/fgxbwgi0/production/08c7073b1d2d6f3776fc5433229a15397527314c-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
![Woman jumping on couch](https://cdn.sanity.io/images/fgxbwgi0/production/6fdf8e0470a79513dc1370da048fa992512d3709-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
![Man vacuuming and holding a baby](https://cdn.sanity.io/images/fgxbwgi0/production/15cbcb87d96d8feb1a966e418683835d1aed62fd-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
![Woman with wineglass](https://cdn.sanity.io/images/fgxbwgi0/production/c01183f3aa9001b53762fc5ed6f2c530bee462d6-3446x1934.png?w=3840&q=75&fit=clip&auto=format)
Making of Trustpilot
![Styleframe](https://cdn.sanity.io/images/fgxbwgi0/production/d9aca36582d902a2c94d7625636359cc96b5af66-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
![Sketch](https://cdn.sanity.io/images/fgxbwgi0/production/46f218a0c1872f2bef880a37393f31282fb948ac-3867x2159.jpg?w=3840&q=75&fit=clip&auto=format)
![Sketch](https://cdn.sanity.io/images/fgxbwgi0/production/5eb0571a7678e3ca2bc7d30d1cb32b5463f3afb0-2732x2048.jpg?w=3840&q=75&fit=clip&auto=format)
![Styleframe](https://cdn.sanity.io/images/fgxbwgi0/production/3f77c715459c3389a6daf7f48006f05933610cfd-1920x1080.jpg?w=3840&q=75&fit=clip&auto=format)
Credits
Client
SOFACOMPANY
Art direction
Benny Box
Production
Benny Box
Sound design
Cristiano De Petrillo
Alexander Bernsen